Let’s make it easier to sell what you do.
I’ll write one short proposal, one long proposal, and three opening hooks for each, based on your service, the clients you want, and the personality you want to bring to it.
So when a job catches your eye, you have copy you feel good about working with.
One service · Up to 10 business days (2 weeks) after submission
Let’s figure out what will work best for YOU.
Too much about me? Not enough about me? Why does this sound like I’m applying to be president?
You find a job you’d love to do. You know how you’d help. You open the cover letter section and suddenly explaining what you do is the hardest part of the whole thing.
You write a sentence. Delete it. Put it back. Start wondering whether you should mention that project you did, how much detail is too much, and whether the opening sounds like you at all.
Let me help with that. I’ll figure out how to present your work to the people you want to hire you, then create custom templates that give you a solid foundation to start from.
You’ll have two versions to work from, options for your opening, and notes on what to change for each job. You can spend more of your time finding work you want and less of it negotiating with the blinking cursor.
We’ll focus on one service and the type of client you want to reach. I’ll write both versions around what I think will work best for that combination.
A shorter version that helps the client see how you can help and gives them an easy way to start talking with you.
You’ll also get 3 short opening hooks, about a sentence each, with different ways to get that conversation started.
A longer version with room to explain your approach, bring in useful experience, and answer the questions a client might have before hiring you.
Plus 3 longer opening hooks, a few sentences each, that speak to what your client is dealing with or hoping to achieve.
Want me to match your usual writing? Happy to. Want to be a little more playful, confident, or direct? We can do that too. Just tell me.
I’ll explain which opening fits which situation and what to personalize when you find a job you want to apply for.
You get one focused round of revisions within the original brief. If you want the tone or wording adjusted, we have room to do that.
Your industry, your ideal client, the service you’re offering, and the way you want to show up all matter here.
I’ll look through what you send me, do research, and use my sales copywriting and direct-response experience to decide how to make the strongest case for your work.
That includes what to lead with, which parts of your experience deserve attention, what the client might be unsure about, and how to invite them to take the next step.
What do you want to get hired to do?
Who needs it? What do they care about?
What can we show them that helps them choose you?
What sounds like you? What absolutely does not?
I’ll put those pieces together and write your proposals.
Say you’re a copywriter. You might want to write email sequences for course creators, or sales pages for coaches. Each one gives us different things to talk about in your proposal.
Choose one service and one type of client for this order. Pick the work you want this set of proposals to help you get.
You can keep using them for jobs that fit. If you decide to offer something different later, you’re welcome to come back for another set.
Purchase your set, then follow the link in your confirmation to send me the details.
Share your Upwork profile, proposals you’ve sent, the service and clients you want to focus on, and how you’d like the copy to sound.
You’ll receive your report with both proposals, six hooks, and notes on using them. Read through it and let me know if you’d like anything fine-tuned within your brief.
You’ll receive your templates within 10 business days (2 weeks) after submitting your brief.
Need them sooner? You can add a rush upgrade at checkout for an additional fee and receive your templates within 3 business days after both your brief and rush purchase are received.
Erica Nall · Your copywriterI’m an Expert-Vetted (top 1%) sales copywriter on Upwork. I write sales pages, emails, and other copy that helps people understand an offer and decide if it’s for them.
I love figuring out what’s going on in the head of the person buying. What do they want? What are they worried about? What would make them feel comfortable choosing you?
That’s the part I want to help you with, along with getting it into words that sound like you.
I also run FREELANCE with ERICA, where 732+ members are learning how to build income through freelancing. If you’d like some company while you figure this stuff out, you’re invited. 🧡
Come take a peek · 7-day free trial ↗Here are a few things you might want to know before we get started.
Ask me a question ↗One short proposal, one long proposal, three opening hooks for each, and notes on using them. I’ll write them for one service and the type of client you want to reach, using your brief and my research to work out the approach.
The training helps you learn to write your own proposals. With this service, you’re hiring me to research your industry and clients, think through the strategy for your service, and write your custom copy. Your experience and personality are part of that decision too.
Yes, please send them! They help me see how you’ve been talking about your work and how you write. I’ll also use your profile, service focus, and comments as I work on the new copy.
Absolutely. Tell me if you want to match your usual style or try something different. More humor? A little more confidence? Less formal? That’s helpful for me to know.
Choose the one you want this set to focus on, along with the type of client you want to reach. If you want proposals for another service or audience later, you can purchase a separate set.
You’ll still want to make it fit the person you’re sending it to. I’ll show you what to personalize and how to choose an opening. Read the job post, use the details that matter, and follow any instructions they’ve included.
Within 10 business days (2 weeks) after you submit your brief. You can add a rush upgrade at checkout for an additional fee. Rush delivery is within 3 business days after both your brief and rush purchase are received.
Yes. You get one focused revision round within your original brief to adjust the wording, tone, or emphasis. Switching to a different service or audience would be a separate order.
Custom proposal templates are a separate purchase for members and nonmembers. Premium includes your first profile review.
I wish I could hand you a guaranteed-income button. I’d press it for all of us. I can help you with the strategy and copy; you still need to choose suitable jobs, personalize your proposals, and follow through. The client makes the hiring decision.
Tell me about your service, your clients, and how you want to sound. I’ll take it from there.
Write my proposal templates$149 · one-timeThe 8-rule checklist, an example proposal that landed the job, and a mini training from me. Straight to your inbox.
